Epic's Gears of War 3 Shirt Campaign Raises $150K for Child's Play

Epic Games announced yesterday they've raised $150,000 for gaming charity Child's Play through the sale of real and virtual shirts surrounding the eventual fate of a character in the upcoming Gears of War 3. Epic Games' Cliff Bleszinski and Rod Fergusson announced the haul via a pre-recorded video shown at the G4 panel at this weekend's Penny Arcade Expo. The T-shirt campaign, which ran from July 29 to Sept. 1, let gamers purchase shirts reading ...

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